Overview
The Turbostars stand at Sigma Expo 2023 in Malta stood out as an innovative and immersive space designed to captivate attendees with its dark, space-themed aesthetic.
The client’s vision for the stand was to create an engaging environment that reflects their brand identity.
This involved the integration of a top semi-roof with prominent branding, transforming the space into an enclosed meeting area underneath.
The primary focus was to provide a platform for product demonstrations while maintaining a sleek and professional appearance.
Initial Sketches
The initial design concept revolved around the idea of a dark and space-inspired atmosphere.
To bring this vision to life, the team proposed a top semi-roof structure that not only served as a branding canvas but also provided shelter for the enclosed meeting space beneath.
The inclusion of a big screen for demos became a central feature, enhancing the stand’s functionality.
Stand Details
The Turbostars stand is strategically laid out to optimise the flow of client movement. The emphasis on an open space design allows attendees to navigate the area seamlessly.
Meeting spots are strategically placed throughout the stand, offering both private and open settings to accommodate various client interactions.
A key element of practicality is addressed with the incorporation of a storage cabinet, providing a designated space to keep materials organised.
Overall Look
The Turbostars stand at SiGMA 2023 boasts a cohesive and visually striking appearance. The dark, space-themed backdrop serves as a captivating canvas for big and colourful graphics, effectively conveying the company’s message about its products.
The branding elements are strategically placed to maximise visibility and create a memorable impression.
The overall aesthetic not only aligns with the client’s vision but also creates a unique and immersive experience for attendees.
