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SA Gaming at SiGMA ‘23

SA Gaming’s exhibition stand is a high-quality, extravagant island with a coffee bar, reception, and open meeting area. Elegant design, sufficient lighting, audio, and product showcases create a professional atmosphere.

SA Gaming at SiGMA ‘23

Overview

The SA Gaming exhibition stand is a testament to quality and extravagance, meeting the client’s precise requirements for a standout showcase. The focus was on creating a professional yet elegant space, complete with a coffee bar, reception, open meeting area, sufficient lighting, and a product showcase.

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Initial Sketches

The stand, conceived as an island, featured entrances on all sides. A custom reception with a large LCD screen served as the main attraction, welcoming visitors with engaging videos.

A strategically divided storage room facilitated IT operations for monitoring game programs. A raised lounge area with an open bar complemented the setup, providing an ideal space for.

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Final Look

The completed SA Gaming exhibition stand is a harmonious blend of functionality and visual appeal. Custom product showcase tables, closed private meeting space, the LCD screen, a large 3D logo on the roof - all come together to make the final look a seamless integration of professionalism and allure.

Alternative Option. Double-Decker

Alternative Option. Double-Decker

Conceptualisation

The alternative concept involved crafting a double-decker design, with a strong emphasis on an elegant, professional ambiance. It included a coffee bar, reception, an open meeting area, sufficient lighting, and an audio system, as well as a showcase for the client’s products.

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Stand Interior

The first floor of the stand featured semi-enclosed display areas, a lounge, and a bar serving snacks, all enveloped by enormous LCD screens on both sides.

Comfortable lounge seating and a small cabinet for serving coffee and cocktails elevated the second floor, providing a more intimate setting for discussions and negotiations.

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Final Look

The double-decker concept maximised the use of space, with the first floor catering to public engagement and the second floor reserved for private meetings. The overall aesthetic was polished, with a professional yet inviting atmosphere, making the final look an embodiment of the client’s desire for quality with a touch of extravagance.

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