Overview
The Praxis stand at Sigma Expo Malta was a standout exhibition space designed to captivate attention and draw visitors in from a distance.
The strategic use of illumination, combined with thoughtful layout and design elements, created an inviting and engaging atmosphere.
Initial Sketches
The stand’s concept was meticulously planned to maximise visual appeal. Initial sketches focused on the layout, lighting, and key features to create a cohesive and attractive space.
The intention to combine elegance with functionality is evident in the design, with a keen focus on drawing attention to the products on display.
Custom Made Furniture
The stand featured custom-made furniture that seamlessly blended with the overall aesthetic.
A lounge area, adorned with a comfortable corner sofa and a coffee table, was strategically placed to invite visitors to relax and engage.
The incorporation of wooden flooring added a touch of warmth, complementing the white furniture and structural elements throughout the stand.
Easy Interaction
The stand incorporated elements to facilitate easy interaction with passing clients. Two iPad stands at the front showcased products digitally, providing an interactive experience for interested visitors.
The stand also included smaller meeting spots with high tables and chairs, encouraging impromptu discussions and networking.
Design And Print Materials
The stand’s aesthetic appeal was enhanced by the careful selection of design and print materials.
A big internally illuminated wall with graphics not only conveyed the brand message effectively but also contributed to a warm and inviting atmosphere.
The addition of a big-screen TV and a free-standing brochure stand further complemented the showcase of client products, ensuring a visually striking and informative display.
